Overview
Brijbasi is a pioneer in the fire and safety industry, recognized for its world-class firefighting and rescue solutions. Since 1971, the company has been at the forefront of delivering innovative, reliable, and high-performance equipment that meets global safety standards. With a legacy built on trust and expertise, Brijbasi serves critical sectors such as defense, aviation, industrial safety, and municipal corporations.
Our branding work aimed to reflect Brijbasi’s strong heritage while positioning it as a modern, future-ready brand. By creating a unified identity that emphasizes safety, trust, and innovation, the new branding highlights Brijbasi’s commitment to protecting lives and ensuring a safer tomorrow, both in India and across international markets.
Client
Brijbasi
Location
Delhi
Project Summary
The Brijbasi branding project was focused on revitalizing the identity of a legacy brand in the fire and safety industry. With over five decades of expertise, Brijbasi required a modern, unified brand presence that could reflect its strong heritage while appealing to global markets.
Our team developed a refreshed visual identity system, including logo refinement, typography, color palette, and marketing collaterals such as brochures, catalogs, and corporate presentations. The new branding emphasizes Brijbasi’s core values of safety, trust, and innovation while incorporating a clean, professional, and globally competitive design language.
Impacts
The refreshed Brijbasi branding delivered a strong and measurable impact across multiple touchpoints. By modernizing the visual identity while retaining the brand’s legacy of trust and safety, the project created a powerful shift in perception both in India and global markets.
Let’s get to the work
We’re here to make it happen. Let’s create something extraordinary together — just
hit the button below and start your journey with Edikt Media.
Let’s get to the work
We’re here to make it happen. Let’s create something extraordinary together — just
hit the button below and start your journey with Edikt Media.
Client
Brijbasi
Location
Delhi
Overview
Brijbasi is a pioneer in the fire and safety industry, recognized for its world-class firefighting and rescue solutions. Since 1971, the company has been at the forefront of delivering innovative, reliable, and high-performance equipment that meets global safety standards. With a legacy built on trust and expertise, Brijbasi serves critical sectors such as defense, aviation, industrial safety, and municipal corporations.
Our branding work aimed to reflect Brijbasi’s strong heritage while positioning it as a modern, future-ready brand. By creating a unified identity that emphasizes safety, trust, and innovation, the new branding highlights Brijbasi’s commitment to protecting lives and ensuring a safer tomorrow, both in India and across international markets.
Project Summary
The Brijbasi branding project was focused on revitalizing the identity of a legacy brand in the fire and safety industry. With over five decades of expertise, Brijbasi required a modern, unified brand presence that could reflect its strong heritage while appealing to global markets.
Our team developed a refreshed visual identity system, including logo refinement, typography, color palette, and marketing collaterals such as brochures, catalogs, and corporate presentations. The new branding emphasizes Brijbasi’s core values of safety, trust, and innovation while incorporating a clean, professional, and globally competitive design language.
Impacts
The refreshed Brijbasi branding delivered a strong and measurable impact across multiple touchpoints. By modernizing the visual identity while retaining the brand’s legacy of trust and safety, the project created a powerful shift in perception both in India and global markets.